:root{--paper:#fcf9f2;--cream:#f2eee5;--ink:#18231d;--muted:#50584f;--rule:#d8d8cb;--green:#17643c;--green-hover:#10492c;--sheet:#fffdf8;--white:#fff;--display:'Newsreader',Georgia,serif;--sans:'IBM Plex Sans',Arial,sans-serif;--body:var(--sans);--body-size:18px;--small:14px;--label:12px;--section-space:88px;--radius:6px}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:24px}body{margin:0;background:var(--paper);color:var(--ink);font:var(--body-size)/1.65 var(--body)}
a{color:inherit;text-underline-offset:5px;text-decoration-thickness:1px}a:hover{text-decoration-thickness:2px}a:focus-visible,summary:focus-visible{outline:3px solid var(--green);outline-offset:5px}.skip{position:absolute;top:-80px;left:20px;padding:12px;background:var(--paper);z-index:3}.skip:focus{top:10px}
.wrap{width:min(1220px,calc(100% - 96px));margin:auto}h1,h2,h3,p,figure{margin:0}p{max-width:none}h1,h2,h3{font-family:var(--display);font-weight:500;letter-spacing:-.035em;text-wrap:wrap}h1{font-size:clamp(48px,4.6vw,68px);line-height:1.04}h2{font-size:clamp(36px,3.4vw,48px);line-height:1.12}h3{font-size:30px;line-height:1.2}.eyebrow,.label{font:500 var(--label)/1.5 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--green)}
header{border-bottom:1px solid var(--rule)}nav{min-height:90px;display:flex;justify-content:space-between;align-items:center;gap:24px;font:500 var(--small)/1.5 var(--sans)}.wordmark{font-size:17px;letter-spacing:-.04em;font-weight:600;text-decoration:none}.navlinks{display:flex;gap:30px;align-items:center}.navlinks a{text-decoration:none}.navlinks a:hover{text-decoration:underline}.navlinks .nav-call{background:var(--green);color:var(--white);padding:12px 20px;border-radius:var(--radius);min-height:46px}.navlinks .nav-call:hover{background:var(--green-hover)}
.hero{padding:40px 0 64px}.hero-top{margin-bottom:32px}.hero-top p{max-width:none}.hero-grid{display:grid;grid-template-columns:minmax(0,1.45fr) minmax(0,1fr);gap:64px;align-items:start}.hero-copy{padding-top:12px}.hero-copy .intro{font-size:20px;line-height:1.6;color:var(--muted);margin-top:28px}.actions{display:flex;align-items:center;flex-wrap:wrap;gap:24px;margin-top:32px;font:500 15px/1.5 var(--sans)}.button{display:inline-flex;align-items:center;justify-content:center;gap:24px;min-height:52px;padding:14px 24px;background:var(--green);color:var(--white);border-radius:var(--radius);text-decoration:none;font:500 15px/1.5 var(--sans);transition:background .15s,transform .15s}.button:hover{background:var(--green-hover);transform:translateY(-2px);text-decoration:none}.button:active{transform:translateY(1px)}
.sheet{background:var(--sheet);border:1px solid var(--rule);border-top:3px solid var(--green);border-radius:0 0 var(--radius) var(--radius);padding:24px 28px}.sheet-head{display:flex;justify-content:space-between;gap:14px;font:500 11px/1.5 var(--sans);letter-spacing:.09em;text-transform:uppercase;color:var(--muted)}.sheet-title{font:500 32px/1.16 var(--display);letter-spacing:-.03em;margin-top:20px}.sheet-deck{font:var(--small)/1.6 var(--sans);color:var(--muted);margin:12px 0 20px}.sheet ol{list-style:none;padding:0;margin:0;counter-reset:steps}.sheet li{counter-increment:steps;display:grid;grid-template-columns:28px minmax(0,1fr);gap:10px;padding:15px 0;border-top:1px solid var(--rule)}.sheet li:before{content:'0' counter(steps);font:500 12px/1.7 var(--sans);color:var(--green);padding-top:2px}.sheet strong{font:600 16px/1.45 var(--sans)}.sheet li p{font:var(--small)/1.55 var(--sans);color:var(--muted);margin-top:5px}.sheet-caption{border-top:1px solid var(--rule);padding-top:15px;margin-top:4px;color:var(--muted);font:12px/1.6 var(--sans)}
.credential{display:flex;align-items:center;gap:18px;padding:24px 0;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}.credential img{width:52px;height:60px;object-fit:cover;filter:grayscale(1);border-radius:3px}.credential p{font:15px/1.6 var(--sans)}.credential span{color:var(--muted)}.credential a{margin-left:auto;font:500 var(--small)/1.5 var(--sans)}
.section{padding:var(--section-space) 0;border-bottom:1px solid var(--rule)}.section-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:20px}.section-label{padding:0}.section[aria-labelledby="voc-title"],#offers,.close{background:var(--cream);box-shadow:0 0 0 100vmax var(--cream);clip-path:inset(0 -100vmax)}
.deliverable{display:grid;grid-template-columns:44px minmax(0,1fr);gap:16px;padding:30px 0;border-bottom:1px solid var(--rule)}.deliverable:first-of-type{margin-top:26px}.deliverable:last-child{border:0;padding-bottom:0}.number{font:500 15px/1.6 var(--sans);color:var(--green);padding-top:4px}.deliverable h3{font-family:var(--sans);font-size:23px;font-weight:500;letter-spacing:-.025em;line-height:1.35}.deliverable p{margin-top:12px;color:var(--muted);font-size:18px;max-width:none}
.voc{display:grid;grid-template-columns:minmax(0,1fr);gap:28px}.voc h2{max-width:none}.voc-copy{display:grid;gap:18px;color:var(--muted)}.voc-copy p{max-width:none}.voc-note{font:var(--small)/1.6 var(--sans);padding-top:22px;border-top:1px solid var(--rule);margin-top:8px}.problem-grid{display:grid;gap:18px;margin-top:28px;color:var(--muted)}.statement{font:500 28px/1.35 var(--display);letter-spacing:-.02em;margin-top:28px;max-width:none}
.offers{margin-top:32px}.system{display:grid;grid-template-columns:minmax(0,1fr);gap:22px;padding:32px;background:var(--sheet);border:1px solid var(--rule);border-top:3px solid var(--green);border-radius:0 0 var(--radius) var(--radius)}.system .label{margin-bottom:12px}.system h3{font-size:36px}.price{font:500 44px/1.2 var(--display);letter-spacing:-.035em;margin-top:16px}.price small{font:var(--small)/1.5 var(--sans);letter-spacing:0}.setup{font:var(--small)/1.6 var(--sans);color:var(--muted);margin-top:8px}.system-detail>p{font-size:18px;color:var(--muted)}.system-detail>p+p{margin-top:12px}.system-detail .actions{margin-top:24px}.offer-row{display:grid;grid-template-columns:minmax(0,1fr);gap:12px;padding:32px 0;border-bottom:1px solid var(--rule)}.offer-row p{font-size:18px;color:var(--muted);margin-top:10px}.offer-row .price{font:500 20px/1.5 var(--sans);color:var(--ink)}.offer-row a{display:inline-block;font:500 var(--small)/1.5 var(--sans);margin-top:18px;padding:5px 0}.terms{font:var(--small)/1.7 var(--sans);color:var(--muted);margin-top:24px}
.faq{margin-top:28px}details{border-top:1px solid var(--rule)}details:last-child{border-bottom:1px solid var(--rule)}summary{list-style:none;cursor:pointer;padding:24px 36px 24px 0;font:500 18px/1.5 var(--sans);position:relative}summary::-webkit-details-marker{display:none}summary:after{content:'+';position:absolute;right:4px;top:25px;color:var(--green);font:400 24px/1 var(--sans)}details[open] summary:after{content:'−'}details p{padding-bottom:26px;color:var(--muted);font-size:18px;max-width:none}summary:hover{text-decoration:underline;text-underline-offset:5px}
.close{display:grid;grid-template-columns:minmax(0,1fr);gap:28px;padding:var(--section-space) 0}.close h2{font-size:48px;max-width:none}.close p{font-size:18px;color:var(--muted);margin-top:22px;max-width:none}.close-actions{justify-self:stretch}.close-actions p{font:var(--small)/1.6 var(--sans);margin-top:22px}.close-actions .button{width:auto}
footer{padding:40px 0 24px;border-top:1px solid var(--rule)}.footer-grid{display:grid;grid-template-columns:2fr 1fr 1fr;gap:32px;font:var(--small)/1.8 var(--sans)}footer .brand{font:500 26px/1.3 var(--display)}footer ul{list-style:none;margin:0;padding:0}footer a{text-decoration:none;display:inline-block;padding:4px 0}footer a:hover{text-decoration:underline}.footer-bottom{margin-top:32px;padding-top:20px;border-top:1px solid var(--rule);display:flex;justify-content:space-between;gap:20px;font:12px/1.6 var(--sans);color:var(--muted)}
@media(max-width:1050px){.wrap{width:calc(100% - 64px)}.hero-grid{gap:32px;grid-template-columns:minmax(0,1.25fr) minmax(0,1fr)}h1{font-size:52px}.sheet{padding:22px}.navlinks{gap:20px}}
@media(max-width:767px){:root{--section-space:52px;--body-size:17px}.wrap{width:calc(100% - 40px)}nav{min-height:78px;gap:12px}.wordmark{font-size:14px}.navlinks a:not(.nav-call){display:none}.navlinks .nav-call{font-size:12px;padding:10px 12px;white-space:nowrap;min-height:40px}.hero{padding:28px 0 36px}.hero-top{margin-bottom:24px}.hero-top .eyebrow{font-size:11px}.hero-grid{grid-template-columns:minmax(0,1fr);gap:36px}.hero-copy{padding:0}h1{font-size:clamp(39px,10.5vw,58px);line-height:1.08}.hero-copy .intro{font-size:17px;margin-top:24px}.actions{gap:20px;margin-top:26px;font-size:14px}.button{padding:13px 20px;min-height:50px}.sheet{padding:22px}.sheet-title{font-size:30px}.credential{gap:14px;padding:20px 0;align-items:start}.credential p{font-size:13px}.credential img{width:43px;height:51px}.credential a{display:none}h2,.close h2{font-size:36px;line-height:1.15}.section-grid{gap:18px}.deliverable{grid-template-columns:26px minmax(0,1fr);gap:10px;padding:25px 0}.deliverable h3{font-size:21px}.deliverable p,.system-detail>p,.offer-row p,details p,.close p{font-size:17px}.deliverable:first-of-type{margin-top:18px}.voc{gap:24px}.system{padding:24px 20px}.system h3{font-size:32px}.price{font-size:40px}.offer-row{padding:28px 0}.terms{font-size:13px}.statement{font-size:26px}summary{font-size:17px}.footer-grid{grid-template-columns:1fr 1fr;gap:24px}.footer-grid>div:first-child{grid-column:1/-1}.footer-bottom{flex-wrap:wrap;font-size:11px;gap:8px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.button{transition:none}.button:hover,.button:active{transform:none}}

.sample-deliverable,.responsibilities{margin-top:40px;padding-top:32px;border-top:1px solid var(--rule)}
.sample-deliverable{border-top:0;padding-top:0}.sample-deliverable>.label{margin-bottom:16px}
.sample-intro,.responsibilities>p{margin-top:18px;color:var(--muted)}
.detail-table{width:100%;border-collapse:collapse;margin-top:28px;text-align:left;font-size:17px;line-height:1.6}
.detail-table caption{text-align:left;font:500 14px/1.6 var(--sans);color:var(--muted);padding-bottom:16px}
.responsibilities .detail-table caption{font:500 30px/1.2 var(--display);color:var(--ink);padding-bottom:22px}
.detail-table th,.detail-table td{padding:18px 20px 18px 0;border-bottom:1px solid var(--rule);vertical-align:top}
.detail-table thead th{font-size:13px;font-weight:500;color:var(--green);background:var(--cream)}
.detail-table thead th:first-child{padding-left:16px}
.detail-table tbody th{width:25%;font-weight:500;color:var(--ink)}
.detail-table td{color:var(--muted);padding-right:0}
.sample-note{font:var(--small)/1.7 var(--sans);color:var(--muted);margin-top:22px}
@media(max-width:767px){.sample-deliverable,.responsibilities{margin-top:32px;padding-top:28px}.detail-table{font-size:16px}.detail-table thead{position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%)}.detail-table,.detail-table caption,.detail-table tbody,.detail-table tr,.detail-table th,.detail-table td{display:block;width:100%}.detail-table tbody th{width:100%;padding:18px 0 6px;border:0}.detail-table td{padding:0 0 18px}.sample-note{font-size:14px}}

html{scroll-padding-top:110px}
header{position:sticky;top:0;z-index:10;background:var(--paper);box-shadow:0 0 0 100vmax var(--paper);clip-path:inset(0 -100vmax)}
header nav{min-height:76px}
.example-section>h2{margin-top:20px}
.example-disclosure{margin:24px 0 14px;font:var(--small)/1.6 var(--sans);color:var(--muted)}
 .example-document{margin-top:28px;padding:36px;background:var(--sheet);border:1px solid var(--rule);border-radius:var(--radius)}
.example-document h3{font-size:34px;margin:14px 0 24px}
.example-document dl{margin:0}.example-document dt{font:600 16px/1.5 var(--sans);margin-top:24px}.example-document dd{margin:8px 0 0;color:var(--muted)}
.example-document ul{margin:8px 0 0;padding-left:22px}.example-document li+li{margin-top:6px}
.example-document .document-head{padding-bottom:20px;border-bottom:1px solid var(--rule);display:flex;justify-content:space-between;gap:18px;flex-wrap:wrap;font-size:14px;color:var(--muted)}
.example-document .document-outcome{border-top:1px solid var(--rule);margin-top:28px;padding-top:24px}
@media(max-width:767px){.example-document{padding:24px 20px}.example-document h3{font-size:28px}}
.section-next{display:inline-flex;align-items:center;gap:16px;min-height:44px;margin-top:26px;font:500 15px/1.5 var(--sans);color:var(--green)}
.section-next:hover{background:var(--cream);text-decoration-thickness:2px}
.team-details{margin-top:24px}.team-details .detail-table{margin-top:0}.team-details summary{font-size:18px}
.sr-only{position:absolute;width:1px;height:1px;padding:0;overflow:hidden;clip-path:inset(50%);white-space:nowrap}
.navlinks a:not(.nav-call){padding:10px 0;border-bottom:2px solid transparent}.navlinks a:not(.nav-call):hover{border-color:var(--green);text-decoration:none}
@media(max-width:767px){html{scroll-padding-top:96px}header nav{min-height:70px}}

:root{--cream:#eee9de;--sage:#e5eddf;--section-space:112px}
.section{border:0}.section-grid,.chapter{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:72px;align-items:start}
.chapter-heading .label{margin-bottom:20px}.chapter-heading>p:not(.label){margin-top:24px;color:var(--muted)}
.band{background:var(--cream);box-shadow:0 0 0 100vmax var(--cream);clip-path:inset(0 -100vmax)}
#voice-of-customer{background:var(--cream);box-shadow:0 0 0 100vmax var(--cream)}
#offers{background:var(--sage);box-shadow:0 0 0 100vmax var(--sage)}
.step-list{list-style:none;padding:0;margin:0}.step-list li{display:grid;grid-template-columns:36px minmax(0,1fr);gap:18px;padding:26px 0;border-top:1px solid var(--rule)}
.step-list li:first-child{padding-top:22px}.step-list h3{font:500 21px/1.4 var(--sans);letter-spacing:-.02em}.step-list p{margin-top:10px;color:var(--muted)}
.example-document{margin-top:0;padding:30px}.example-document h3{font-size:30px}.example-document dt{margin-top:18px}.example-document dd{font-size:17px;line-height:1.6}
.deliverable:first-of-type{margin-top:24px}.deliverable{padding:20px 0}.deliverable h3{font-size:19px}.deliverable p{font-size:16px;margin-top:6px}
.team-list{margin:0}.team-list div{padding:22px 0;border-top:1px solid var(--rule)}.team-list dt{font-weight:500}.team-list dd{margin:8px 0 0;color:var(--muted)}
.faq{margin:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:32px}.faq article{border-top:1px solid var(--rule);padding-top:20px}.faq h3{font:500 18px/1.5 var(--sans);letter-spacing:0}.faq p{font-size:16px;color:var(--muted);margin-top:12px}
.system{margin-top:0}.offer-summary{margin-top:24px;padding-top:24px;border-top:1px solid var(--rule);font-size:16px}.offer-summary p+p{margin-top:12px}
.close{grid-template-columns:minmax(0,1.3fr) minmax(0,.7fr);gap:80px;align-items:center}.close-actions{justify-self:end}.close{background:var(--cream);box-shadow:0 0 0 100vmax var(--cream);clip-path:inset(0 -100vmax)}
.skip{z-index:20}.sample-page{padding:64px 0}.sample-page>h1{margin:28px 0}.sample-page .example-document{margin:40px 0}.sample-page .section-grid{grid-template-columns:1fr}
@media(max-width:1000px){.chapter,.section-grid{gap:36px}.navlinks{gap:16px}}
@media(max-width:767px){:root{--section-space:64px}.chapter,.section-grid,.close{grid-template-columns:minmax(0,1fr);gap:32px}.faq{grid-template-columns:minmax(0,1fr);gap:24px}.example-document{padding:24px 20px}.example-document h3{font-size:28px}.close-actions{justify-self:start}.step-list li{grid-template-columns:28px minmax(0,1fr);gap:12px}.step-list p{font-size:17px}.hero-grid{gap:32px}}