About Us -- Creative Data Engineers | Data & AI Consultancy

We are Creative Data Engineers, a data & AI consultancy that helps organizations turn data into clarity, and client problems into software solutions. We combine 16+ years of analytics expertise with hands-on AI engineering.

We design and implement analytics solutions that provide reliable data, structured governance, and empowered teams: the three pillars of data-driven success. But we go further: when we see a recurring problem in our clients' workflows, we build tools to solve it.

That's how Aspectr was born. A client's team was manually resizing ad creatives for every platform and format: repetitive, time-consuming work that nobody should be doing by hand. So we started building a tool to automate it. Aspectr is still early, but it already handles AI-powered resizing across major ad platforms, and it keeps growing with every use case we discover.

This is how we work: consulting that understands the pain, engineering that removes it. From tracking concepts to AI-powered automations, we build what our clients actually need.

Founder

You work directly with the person doing the work

No account managers, no junior handoffs. The senior person who scopes the work is the one who does it.

Balázs Turán

Founder & CEO

16+ years in enterprise digital analytics. I have built tracking and reporting frameworks for Metro AG, Mazda Motor Europe, Motel One, and Zürcher Kantonalbank. Today I run Creative Data Engineers as a solo founder: AI search visibility, analytics consulting, and the software products that grew out of client work, Aspectr, Trakr, and Measr, all built and shipped, not slideware.

I also teach AI automation as Community Lead of Agent-J+. When a project needs more hands, I bring in a trusted, growing network of specialists across product, data engineering, and AI, so you get senior depth on demand without a bloated agency.

16+ yrs analytics Metro AG Mazda Motor Europe Motel One Zürcher Kantonalbank Aspectr, live Measr, live Trakr, live Agent-J+

What Our Clients Say

Trusted by Enterprise Teams

★★★★★

"I had the great pleasure to work with Balázs on different Web Analytics projects. Balázs is a data enthusiast with a deep knowledge in the Web Analytics space." "I had the great pleasure to work with Balázs on different Web Analytics projects. Balázs is a data enthusiast with a deep knowledge in the Web Analytics space. He has an exceptional talent in analyzing and visualizing data and is a natural born data storyteller. Balázs can help you in every step of a Web Analytics project (strategy, conception, implementation, configuration, analysis, optimization, data story telling). He has a gift in breaking down complex information into well understandable stories and present these in an exciting way. Balázs is a true team player that loves to share his knowledge and ideas. He has a very positive and charming personality and is undoubtfully an asset for every Web Analytics team."

Markus Fischer

Senior Consultant, Carpathia AG

★★★★★

"True Pioneer is the word that comes to mind when I think about Balázs. I've had the pleasure of knowing Balázs for 1.5 years during which we worked for creating the measurement framework of Metro's global campaign 'Own Business Day'." "True Pioneer is the word that comes to mind when I think about Balázs. I've had the pleasure of knowing Balázs for 1.5 years during which we worked for creating the measurement framework of Metro's global campaign 'Own Business Day'. Above all, I was impressed with his ability to communicate complex and technical information to a wide variety of audiences. When we introduced our measurement concept, it was the first time for the organization to get to know the concept like this. However he has explained this concept in simple and interesting way so that the colleagues, who had no or few technical background, also could understand and become curious about this topic. And, of course, we cannot forget his team spirit. He was always one of us, put his 200% for reaching the goal!"

Yuko Isomura

Expert Insights & Web Analytics, Metro AG

★★★★★

"I can absolutely recommend Balázs. He combines strategic thinking with in-depth expertise in the field of data and analytics, and manages to convey complex topics in a way that is easy to understand and practical." "I can absolutely recommend Balázs. He combines strategic thinking with in-depth expertise in the field of data and analytics, and manages to convey complex topics in a way that is easy to understand and practical. At the same time, he is an extremely pleasant person who is always fun to work with."

Marlon Fricker

Senior Digital Marketing Manager, Motel One

★★★★★

"I have had the pleasure of working with Balázs for over a year now. He has been a great partner in helping my team and me make more sense of our website data." "I have had the pleasure of working with Balázs for over a year now. He has been a great partner in helping my team and me make more sense of our website data. Balázs not only brings strong analytical skills but also has the ability to translate complex data into clear, actionable recommendations. What really stands out is his proactive approach — constantly bringing fresh ideas for improvements and enhancements that go beyond just reporting numbers. Thanks to Balázs's insights, we've been able to better understand user behavior, refine our strategies, and drive measurable impact. I have come to know Balázs as being collaborative, reliable and very supportive to the team. I highly recommend him to anyone looking for a sharp, data-driven professional who can turn insights into real results."

Sandy Klama

Senior Manager Website Strategy, Mazda Motor Europe

FAQ

Common Questions

What people ask about Creative Data Engineers.

Where is Creative Data Engineers based?

Creative Data Engineers is a US-registered LLC (New Mexico), founded and led by Balazs Turan from Europe. Balazs works remotely with clients across the EU and DACH region, and location has never limited the quality of the work or the speed of delivery.

Is CDE a freelance operation or a registered company?

Registered company. Creative Data Engineers LLC is a single-member LLC registered in New Mexico, USA, founded and led by Balazs Turan. You work directly with a senior operator who has 16+ years in enterprise analytics, not an account manager or a rotating junior team. When a project needs more hands, Balazs brings in a trusted network of specialists in product, data engineering, and AI. Structured engagements, documented deliverables, and one accountable person from scope to delivery.

What is your typical project size?

Our sweet spot is enterprise marketing teams that need analytics infrastructure built or fixed. Typical clients include Mazda Motor Europe, Metro AG, Motel One, and Zurcher Kantonalbank. Projects range from focused tracking concept builds (8+ weeks) to multi-year retainers covering Data Foundation, Governance, and Literacy. We are not a fit for one-off report requests or dashboard-only projects without a data strategy behind them.

How do you handle data privacy and GDPR?

Privacy is built into how we work, not added as an afterthought. Our tracking concepts are designed to collect only the data you need, with clear documentation of what is tracked and why. Our products (Measr, Trakr) are built privacy-first: Measr uses no cookies and collects no personal data by default. We advise on consent management and data collection practices as part of every engagement. We are consultants, not lawyers, so we recommend involving your legal team for compliance sign-off.

We Make Analytics
Human, Structured, and Inspiring.

We teach what we build